Upon observing his wife applying wads of cotton to toothpicks, Leo Gerstenzang, the original founder of the Q-tips® Company, conceived the idea of manufacturing a ready-to-use cotton swab. He founded the Leo Gerstenzang Infant Novelty Co., a firm which marketed baby care accessories.
The product was originally called Baby Gays, and in 1926, the labels were changed to read Q-tips® Baby Gays. Later, the name Baby Gays was discarded and Q-tips® became the identifying mark for cotton swabs. The "Q" in Q-tips® stands for quality and the word "tips" describes the cotton swab at the end of the stick.
Due to increased consumer demand, Q-tips®, Inc., moved its manufacturing facility from New York City to a new facility in Long Island City, New York.
Q-tips® cotton swabs were recognized by Hollywood glamour and partnered with America's top Hollywood makeup artist, Ern Westmore, to create the "Lesson in Loveliness with Q-tips®" booklet.
Q-tips® cotton swabs purchased Paper Sticks Ltd. of England, a manufacturer of paper sticks for the confectionery trades. Its machinery was subsequently brought to the United States and adapted to the manufacture of, and eventual introduction of Q-tips® "Paper Applicator" cotton swabs. This made Q-tips® cotton swabs available in both wooden and paper sticks.
The demand for Q-tips® cotton swabs products continued to grow and in 1962, the Q-tips® Company was acquired by Chesebrough-Ponds. The production facility in Long Island City, New York, was relocated to Jefferson City, Missouri. This plant continued to produce all Q-tips® cotton swab requirements for the domestic market until 1974.
Chesebrough-Pond's moved a portion of Q-tips® cotton swabs production to Las Piedras, Puerto Rico.
This period provided numerous growth opportunities and saw the transition to “100% cotton” for all Q-tips® cotton swabs.
Unilever, the company founded in 1885 in England as Lever Brothers by grocer William Hesketh Lever and his brother James, acquired Chesebrough-Pond's including Q-tips® cotton swabs.
Q-tips® cotton swabs Vanity Pack was introduced.
Q-tips® Antimicrobial cotton swabs were launched.
Q-tips® cotton swabs remain the market leader and continually searches for new and improved opportunities to serve consumers.
Introduced the repackaged 30-count Purse Pack. Q-tips® cotton swabs also started sourcing paper from sustainable forests.
Q-tips® cotton swabs switched to a plastic (PET) that is more environmentally friendly.
Introduced the repackaged Q-tips® cotton swabs Vanity Pack. Q-tips® cotton swabs remain the market leader in the cotton swab category.
Introduced the Q-tips® cotton swabs Baby Pack.
Introduced Q-tips® Precision Tips™ cotton swabs. Final results were confirmed in November 2011 that Q-tips® cotton swabs are biodegradable.